6 Trends That Are Shaking Up The Beer Market
What can you do in order to make your brand sparkle like a dewy glass of freshly poured lager? Get inspired.
View ArticleA story engraved in oak: iconic spirit brand redesign
Background Stará myslivecká (Old Gamekeeper’s) is the original Czech spirit brand established more than 160 years ago, in 1847. Last year owner Granette & Starorežná Destilleries decided to...
View ArticleКреативный форсаж для бренда
Размышления о ценности ограниченных серий продукта Создание компаниями ограниченных серий их собственной продукции давно стало привычным для маркетологов во многих категориях товаров – начиная от...
View ArticleVitana bouillons redesign
In the beginning of this year, Vitana asked us to help redesign the flavoured range of their very popular bouillons, Masox. This product was not performing well due to low differentiation between the...
View ArticleRecreating A Brand with Linteo
Having a differentiated, emotionally relevant, and recognizable brand is the prerequisite of any successful business development. So when Melitrade realized in the beginning of 2014 that their Linteo...
View ArticleRedesigning the redesign with Nutrilon
The portfolio redesign of a strong global brand such as Nutrilon will always be an exceptional project. When our collaboration with Russia’s Nutricia started, they were in the middle of a big redesign...
View ArticleHollandia refreshed: the Czech lovebrand’s new look
Hollandia is the yogurt lovebrand adored by consumers across the Czech Republic. While it’s always been known as ‘the best yogurt’ producer in the region, for the past two decades the comparatively...
View ArticleKeeping it cool with Borsodi Friss
The brief Borsodi is the Hungarian brew and the locally best-selling beer brand by Molson Coors, our frequent collaborator at Cocoon. In 2015, the client decided to diversify the positioning between...
View ArticleA natural facelift for Ožujsko beer mixes
One more time… Ožujsko by Molson Coors, Croatia’s best-selling beer, has always been known as the go-to drink for the nation’s summer parties. Our first collaboration on the brand involved the complete...
View ArticleJar/Fairy redesign goes multi-national
Our big redesign for Jar/Fairy* dishwashing liquid is finally on the shelves in various countries across Central and Eastern Europe (CEE) and Middle East and North African (MENA) regions. The project...
View ArticleHollandia zmrzka: The icing on top of our huge redesign project
The world is changing, but quality ice cream will always be timeless. That’s the message behind our fresh new design for Hollandia zmrzka ice cream range, soon to be coming to the national market. The...
View ArticleLet’s Talk Staropramen – The Dynamark Edition
Packaging that talks to you Our latest Staropramen project using Dynamark printing technologies centers on conversational fun and social beer-drinking. With an open brief, we could do anything we...
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